PROJECTS /

Adidas x Les Mills SS26

Adidas x Les Mills SS26

Adidas

We partnered with Adidas and Les Mills to launch the SS26 adidas Training range, celebrating adidas as the official apparel partner of Les Mills. The collection spotlights four key pieces - the Rapidmove Pro, Dropset 4, Optime bra and leggings, and the All Me yoga range with each paired with a signature Les Mills workout in real time, from the iconic BODYPUMP™ to the high-intensity LES MILLS GRIT™. Designed at the intersection of movement and function, this campaign brings performance training gear to life.

Director - Steve Baker

Photographer - Theo Mcinnes

Production and Creative - The Bakery Collective

RECENT WORK